Includes appendices and bibliographical references.

1. Communication in the now where you are PC students -- 2. Me in the global community -- 3. What about language in the whole gamut of communication? -- 4. You say more than you think -- 5. Tools of technology for communication -- 6. Communicate to care -- 7. It is now time to deliver -- 8. Do you want to get punished someday? -- 9. Let us turn political -- 10. More of the signs of the times

Every chapter in this book thoroughly discusses the content of the course and is faithful to the Purposive Communication syllabus designed by the communication experts of the Commission on Higher Education. Furthermore, every chapter ends with activities the author sees fit to gauge the effectiveness of the input of the teacher facilitated by this book. This book is also OBE oriented-proof of which are activities that recommend whether they are to be accounted as either Written Work, or much more importantly, Performance Task. Ultimately, this book pursues what are stated in the course description of the Purposive Communication course and lays them down in the context of the development of relevant and effective communicator of this generation, the NOW generation, thus the title of the book. One last thing, the writing style of this book's author is that of a PC instructor speaking to his students. This means that a PC teacher - after requiring students to read and discuss among themselves the content of each chapter of this book-in the event of his/her absence, may feel free about assigning tasks and resort to online communication for supervision.