01014nam a22002297a 4500003000400000005001700004008004100021020001800062050002300080100001900103245008600122264003900208300002900247336002100276337002500297338002300322500001900345504004000364505033300404650002100737700002600758OSt20260822090834.0260804t2025 |||||||| |||| 00| 0 eng d a9788119925179 aG 155 A1bT68 20251 aBathla, Gaurav10aTourism products :bdevelopment and management /cGaurav Bathla and Deepti Yadav. aNew Delhia :bWisdom Press,c2025. axii, 352 pages ;c25 cm. 2rdacontentatext 2rdamediaaunmediated 2rdacarrieravolume aIncludes index aIncludes bibliographical references0 a1. Introduction. -- 2. Tourism product. -- 3. Tourism based development. -- 4. Production management. -- 5. Product mix. -- 6. Production planning and management. -- 7. Product development. -- 8. Tourism and economy. -- 9. Tourism market segmentation. -- 10. Promoting tourism: emphasis on advertising and marketing of products. 0aTourism industry1 4authoraYadav, Deepti