<?xml version="1.0" encoding="UTF-8"?>
<record
    xmlns:xsi="http://www.w3.org/2001/XMLSchema-instance"
    xsi:schemaLocation="http://www.loc.gov/MARC21/slim http://www.loc.gov/standards/marcxml/schema/MARC21slim.xsd"
    xmlns="http://www.loc.gov/MARC21/slim">

  <leader>01085nam a22002537a 4500</leader>
  <controlfield tag="003">OSt</controlfield>
  <controlfield tag="005">20260822090834.0</controlfield>
  <controlfield tag="008">260804t2025    |||||||| |||| 00| 0 eng d</controlfield>
  <datafield tag="020" ind1=" " ind2=" ">
    <subfield code="a">9788119925179</subfield>
  </datafield>
  <datafield tag="050" ind1=" " ind2=" ">
    <subfield code="a">G 155 A1</subfield>
    <subfield code="b">T68 2025</subfield>
  </datafield>
  <datafield tag="100" ind1="1" ind2=" ">
    <subfield code="a">Bathla, Gaurav</subfield>
  </datafield>
  <datafield tag="245" ind1="1" ind2="0">
    <subfield code="a">Tourism products :</subfield>
    <subfield code="b">development and management /</subfield>
    <subfield code="c">Gaurav Bathla and Deepti Yadav.</subfield>
  </datafield>
  <datafield tag="264" ind1=" " ind2=" ">
    <subfield code="a">New Delhia :</subfield>
    <subfield code="b">Wisdom Press,</subfield>
    <subfield code="c">2025.</subfield>
  </datafield>
  <datafield tag="300" ind1=" " ind2=" ">
    <subfield code="a">xii, 352 pages ;</subfield>
    <subfield code="c">25 cm.</subfield>
  </datafield>
  <datafield tag="336" ind1=" " ind2=" ">
    <subfield code="2">rdacontent</subfield>
    <subfield code="a">text</subfield>
  </datafield>
  <datafield tag="337" ind1=" " ind2=" ">
    <subfield code="2">rdamedia</subfield>
    <subfield code="a">unmediated</subfield>
  </datafield>
  <datafield tag="338" ind1=" " ind2=" ">
    <subfield code="2">rdacarrier</subfield>
    <subfield code="a">volume</subfield>
  </datafield>
  <datafield tag="500" ind1=" " ind2=" ">
    <subfield code="a">Includes index</subfield>
  </datafield>
  <datafield tag="504" ind1=" " ind2=" ">
    <subfield code="a">Includes bibliographical references</subfield>
  </datafield>
  <datafield tag="505" ind1="0" ind2=" ">
    <subfield code="a">1. Introduction. -- 2. Tourism product. -- 3. Tourism based development. -- 4. Production management. -- 5. Product mix. -- 6. Production planning and management. -- 7. Product development. -- 8. Tourism and economy. -- 9. Tourism market segmentation. -- 10. Promoting tourism: emphasis on advertising and marketing of products.</subfield>
  </datafield>
  <datafield tag="650" ind1=" " ind2="0">
    <subfield code="a">Tourism industry</subfield>
  </datafield>
  <datafield tag="700" ind1="1" ind2=" ">
    <subfield code="4">author</subfield>
    <subfield code="a">Yadav, Deepti</subfield>
  </datafield>
  <datafield tag="942" ind1=" " ind2=" ">
    <subfield code="2">lcc</subfield>
    <subfield code="c">BK</subfield>
    <subfield code="k">EAC Cavite-FOR</subfield>
  </datafield>
  <datafield tag="999" ind1=" " ind2=" ">
    <subfield code="c">100283</subfield>
    <subfield code="d">100283</subfield>
  </datafield>
  <datafield tag="952" ind1=" " ind2=" ">
    <subfield code="0">0</subfield>
    <subfield code="1">0</subfield>
    <subfield code="2">lcc</subfield>
    <subfield code="4">0</subfield>
    <subfield code="7">0</subfield>
    <subfield code="a">CAVITE</subfield>
    <subfield code="b">CAVITE</subfield>
    <subfield code="c">EAC Cavite-FOR</subfield>
    <subfield code="d">2026-04-15</subfield>
    <subfield code="g">3323.70</subfield>
    <subfield code="l">1</subfield>
    <subfield code="o">G 155 A1 T68 2025</subfield>
    <subfield code="p">ML19628</subfield>
    <subfield code="r">2026-09-21 16:15:03</subfield>
    <subfield code="s">2026-09-21</subfield>
    <subfield code="v">3323.70</subfield>
    <subfield code="w">2026-08-04</subfield>
    <subfield code="y">BK</subfield>
  </datafield>
</record>
