Tourism products
development and management
Bathla, Gaurav
creator
Yadav, Deepti
author
text
2025
monographic
eng
xii, 352 pages ; 25 cm.
1. Introduction. -- 2. Tourism product. -- 3. Tourism based development. -- 4. Production management. -- 5. Product mix. -- 6. Production planning and management. -- 7. Product development. -- 8. Tourism and economy. -- 9. Tourism market segmentation. -- 10. Promoting tourism: emphasis on advertising and marketing of products.
Gaurav Bathla and Deepti Yadav.
Includes index
Includes bibliographical references
Tourism industry
G 155 A1 T68 2025
9788119925179
260804
20260822090834.0