Bairan, Bonifacio P.
Sales management /
Bonifacio P. Bairan.
- vi, 255 pages ; 26 cm.
Includes bibliographical references
ch. 1. Introduction to sales management. -- ch. 2. The sales process. -- ch. 3. Sales strategy development. -- ch. 4. Sales planning and forecasting. -- ch. 5. Organizing the sales force. -- ch. 6. Sales ethics and legal issues.
9786214272648
Sales management
Selling
FIL HF 5438.4 / B35 2025