02483nam a22002417a 4500003000400000005001700004008004100021020001800062050002900080100001900109245011400128250001700242264003800259300002700297336002100324337002500345338002300370500002000393505044700413520129500860650004702155650003902202OSt20240510133659.0240426b        |||||||| |||| 00| 0 eng d  a9781398609952  aSHS PE 1479.B87 T35 2023  aTalbot, Fiona   aHow to write effective business english :byour guide to excellent professional communication /cFiona Talbot  a4th edition.  aLondon, UK :bKogan Page :c2023.  ax, 188 pages ;c21 cm.  2rdacontentatext  2rdamediaaunmediated  2rdacarrieravolume  aIncludes index.  aBusiness writing today -- Why are you writing? -- It's crucial to connect at every stage of your career -- Quality matters -- Telling your story through social media -- Standard or variant English - and changing punctuation and grammar -- Writing globally? Or in multinational teams? -- Email and instant messaging -- Practical conventions and common confusions -- Look to the future -- Conclusion : what will you do differently - and better?  a"Unlearn bad habits, sharpen your emails and improve your written communication throughout your business with How to Write Effective Business English. An easy-to-follow guide on how to write with confidence, whether or not English is your first language.With new chapters on writing well across all disciplines, writing globally, and the impact of social media on workplace communication, this new edition prepares you to clearly liaise with your colleagues and to your target market in order to get your point across.Not only is this for individuals who want to better their craft and build their confidence, but it's also for multinational companies where communication is vital. Whether you're fluent in English or still learning, all speakers can iron out areas where there are common misconceptions, and bring those skills into their workplace.Fiona Talbot informs you on how to format your prose to cater for a business world, by using case studies from L'Oréal, Loaf Furniture and Octopus Energy to demonstrate how English is used internationally in business and to teach you how to address different scenarios, whilst putting your best foot forward. Express yourself in business in a clear manner on all platforms, and get your message across with impact"-- Provided by publisher.  aBusiness communicationvStudy and teaching  aEnglish languagevBusiness English