Hoyer, Wayne D. <br/><br/>
Consumer behavior / 
Wayne D. Hoyer, Deborah J. MacInnis and Rik Pieters 
 - Eight edition 
 - xviii, 536 pages :  colored illustration ;  28 cm. 
<br/><br/> Includes index. 
<br/><br/><label>ISBN: </label>9780357721292 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Consumer behavior
<br/><br/><label>LC Class. No.: </label>HF 5415.32  / H69 2024