Media studies : the essential introduction /
Renu Gupta.
- 256 pages ; 24 cm.
Includes bibliographical references
1. Introduction to media studies -- 2. Media and communication -- 3. Media and society -- 4. Media and ideology -- 5. Digital media and technology -- 6. Global media -- 7. Media ethics -- 8. Advertising and media -- 9. Media production -- 10. Critical media studies.