| 000 | 00532nam a2200121Ia 4500 | ||
|---|---|---|---|
| 008 | 230508s2018 xx 000 0 und d | ||
| 050 | _aHF 5823 B45 2018 | ||
| 100 | 1 | _aBelch, Michael A. | |
| 245 | 1 | 0 |
_aAdvertising and promotion : _ban integrated marketing communications perspective, 11th ed. _cBelch, Michael A. |
| 247 | _aAdvertising and promotion : an integrated marketing communications perspective, 11th ed._HF 5823 B45 2018_Belch, Michael A._2018 | ||
| 264 |
_aNew York : _bMcGraw-Hill Education, _c2018. |
||
| 942 |
_2lcc _cBK |
||
| 999 |
_c31432 _d31432 |
||