Consumer behavior : building marketing strategy / David L. Mothersbaugh, Susan Bardi Kleiser, and Del I. Hawkins.
Material type:
TextNew York : McGraw Hill, 2024Edition: Fifth editionDescription: xxiii, 824 pages : colored illustrations ; 26 cmContent type: - text
- unmediated
- volume
- 9781266114762
- HF 5415.3 M68 2024
| Item type | Current library | Call number | Status | Barcode | |
|---|---|---|---|---|---|
| Books | EAC Library Cavite EAC Cavite-Foreign Section | HF 5415.3 M68 2024 (Browse shelf(Opens below)) | Available | ML18575 |
Includes index.
Includes bibliographical references.
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